CRN 2018 Women of the Channel Details

Lynn Kuroski

Senior Partner Manager, AVANT Communications

Location: Chicago, IL


Number of years in current position: 3

Number of years involved with indirect sales: 9

Fun Facts:

Has a female boss (or is top executive at company)
Has worked for a solution provider organization
Is an extrovert
Has climbed a mountain
Can ride a horse

Biography and Background:
I have been at AVANT for more than three years and I have been in the industry for over nine years now, all in Partner Manager roles. I worked for Cirracore selling cloud and colocation solutions, then PGi supporting partners who sold our conferencing and collaboration solutions. At AVANT, we offer cloud, colocation, security and connectivity solutions. The best part of my job is building relationships with so many amazing people. I have worked with so many of my partners for years now and I love that.

How have you personally helped advance your company's channel business over the past year?
I am passionate about helping my partners grow their business and truly become trusted advisors. At AVANT, we offer our partners the most advanced tools, trainings and technical support in the industry and I focus on making sure my partners are aware of all the support we have for them. I always look for ways to help them and share the incredible resources we have that can help them grow their business.

What are your goals for your company's channel business over the next year?
AVANT is the leader in Sales Enablement for the channel and my goal is to not only continue to help our current partners grow their business, but also to continue to recruit the right new trusted advisors to the AVANT family.

Outside of your family, please name a woman you admire and why:
Meg Whitman of HPE was able to take an enormous conglomerate, make bold decisions and transform a company. That takes leadership, vision and grit.

What advice would you give your 16-year-old self?
Advice I would give myself would be to trust myself more. Also, I would tell myself that it's good to have the plan, but it's also good to be flexible. I would also say that it's important to embrace the mistakes you make along the way and grow from them. People and relationships are most important.

If you could master any new job-related skill, what would it be and why?
Technology is changing so quickly today and I feel it is extremely important to stay current. Although I am not in a technical role, I am the first point of contact for our partners. Therefore, I want to learn as much as possible from a technical standpoint about the solutions we offer and have a deeper understanding of our vendors capabilities and differentiators. I also would like to become more proficient in utilizing social media.

What's the best book you read this past year and why did you like it?
Principles by Ray Dalio shares a great perspective about rules for work and life that ring true.

Unedited Content Provided By Participants