CRN 2018 Women of the Channel Details


Biography and Background:
Kam Attwal-Kaila is a Partner and President of IT By Design. Having been with the company since 2000, Kam is ITBDs Brand Ambassador. Leading the ITBD Community teams, including Communications and Marketing, Kam is instrumental in building the ITBD brand worldwide. It is her vision that has helped ITBD become a leader in the MSP community, and build partnerships with leading industry solutions providers, including becoming the official Helpdesk / NOC solution for ConnectWise. Under her stewardship, ITBD will continue to build strong strategic partnerships and vendor alliances that add Value to our customers. Our Brand will continue to grow, always innovating by adding additional service offerings, while remaining true to our Core business. We will dedicate ourselves to growing our community, developing our leaders, and making ITBD a name that is synonymous with our Core Values of Integrity, Accountability, Community, Innovation and Value.

How have you personally helped advance your company's channel business over the past year?
Over the past year, our organization made a strategic decision to focus solely on the channel. Having led the Staffing division for many years, I knew that for our partners, it was essential that ITBD focus on our primary customer, the MSP. As a result, we are now solely channel focused. Then we worked on building strategic business alliances, most notably, we became the go to Helpdesk and NOC solution provider for Connectwise. Becoming a listed service on the Connectwise line card was huge for our organization. It propelled ITBD into a known brand in the marketplace and helped us put our mark in the community. Today, IT By Design is a well respected and known name in the MSP Peer Community.

What are your goals for your company's channel business over the next year?
We are expecting 50% growth at minimum. With the launch of our new Security Operations Center, we will be providing partners with additional ways to protect their customer networks and add revenue streams to their business.

What honors, awards, or commendations have you won over the past year?
Over the past year, ITBD was awarded by CRN as one of the Fastest Growing and Top 500 MSPs in the community. Kam was personally awarded the CRN Women of the Channel honor. Kam has also been awarded with The Community Outreach award by her community for her work in the Human Relations Commission for her town. The Sikh American Chamber recognized her hard work in bringing light to female empowerment issues during their annual Gala and recognized her as a top Sikh Female to watch in 2018.

Outside of your family, please name a woman you admire and why:
I admire Hillary Rodham Clinton for her tenacity and ability to remain strong and true to herself in the face of adversity. As a woman in Washington, she overcame the scandal caused by her husband and became the Secretary of State. As Secretary of State, she stood up for herself during the Benghazi hearings. As a candidate, she endured constant criticism, slander, and innuendo. Regardless of how difficult it got, she kept her head held high and persevered. She is the epitome of strength and grace, and I am proud to say that she is someone I admire.

What advice would you give your 16-year-old self?
Be confident, you are a wonderful human being and need to believe that about yourself. Who you are as a person is not defined by your physical appearance, it's who you are as a human being, what characteristics you embody, that will dictate your self worth. No one else can tell you how valuable you are, except you. Don't let the words of others define you, define yourself, create a plan and then act on it. You cannot control the actions of others, but you can control your reaction. You are a Wonderful Human Being - Believe IT!

If you could master any new job-related skill, what would it be and why?
I would work on becoming certified SCRUM master, I feel that being able to understand how to organize and deliver information, drive accountability, and lead my team would be invaluable. I would like to become a peer group facilitator one day.

What's the best book you read this past year and why did you like it?
The Ideal Team Player by Patrick Lencioni helped us understand what type of team players we are as leaders and an organization. It helped me personally define what my strongest skills were, and where there was an opportunity for me to grow. As an organization, it helped us identify who were A and B players, and which team members we should release back into the market. It was key for our leaders to learn how to identify and develop our community members.


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