CRN 2017 Women of the Channel Details

One of our "Power 100 Vendors"

April Petty

Vice President, Sales, SYNNEX Corporation

Location: Greenville, SC


Number of years in current position: 10

Number of years involved with indirect sales: 25

Fun Facts:

Enjoys public speaking
Has an MBA
Has a mentor
Is a mentor
Can ride a motorcycle
Had a lemonade stand
Always wanted to be an Olympian

Biography and Background:
Petty has been with SYNNEX for 25 years, holding various position from sales, product management and U.S. Field Account Executive Sales Leader. She is involved in enabling resellers across the US to increase SYNNEX breadth of purchase power within our vendor community. Petty's main role is working with vendors and partners to expand SYNNEX' reach. Her team is responsible for more than 13 percent of SYNNEX revenue for a select group of partners. Outside of work, Petty is involved in giving back to her community through working with SYNNEX Share the Magic, March of Dimes, Friends of Pickens County Guardian and Litem, Mary's House, and F2F, SYNNEX' community for women in IT.

How have you personally helped advance your company's channel business over the past year?
Petty has increased face time with customers to better deliver information about SYNNEX solutions and overall value-add. Such activity has positioned given SYNNEX both deeper and more widespread reach within its customer base, resulting in increased sales across the SYNNEX portfolio.

What are your goals for your company's channel business over the next year?
I want to leverage key relationships with vendors to identify net new partners. With more vendors acquiring companies, this will result in net new partners and business overall for SYNNEX.

What honors, awards or commendations have you won over the past year?
Named Logistic Coordinator for SYNNEX Share the Magic Joined Board for Friends of Pickens County Guardian ad Litem

Outside of your family, please name a woman you admire and why:
Xerox CEO Ursula Burns, the first African-American female CEO of a Fortune 500 company. Ursula is a dynamic and strong woman who offers real world advice to other women in the IT channel.

What advice would you give to young women who want to begin careers in technology?
Surround yourself with people who help you grow, achieve your goals and reach your full potential. Develop relationships with people who you can depend on for honest feedback and support when needed. Always treat others how you would like to be treated. Keep an open mind.

If you could be any movie character for one day in real life, who would you be and why?
Wonder Woman, so I could sweep across the U.S. to hold more strategic meetings with my partners. Helping our partners deliver faster solutions and support to their end customers.

If you could travel to a city you've never been to before, all expenses paid, where would you go and why?
I would visit a city in Thailand. My father-in-law was based there while in military and has told me so many stories about the country. The stories were so interesting, and I've watched many travel shows that take the viewer on a trip through the country.

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