CRN 2017 Women of the Channel Details

Kam Attwal-Kaila

Partner, IT By Design

Location: Jersey City, NJ


Number of years in current position: 14

Number of years involved with indirect sales: 14

Twitter Handle: @kattwal

Fun Facts:

Has a female boss
Is fluent in another language
Enjoys public speaking
Has an advanced degree
Has worked for a solution provider organization
Has a mentor
Is a mentor
Loves Spotify
Has a personal mantra
Has written a book
Always wanted to be an Olympian

Biography and Background:
Kam Attwal-Kaila is Partner and Chief Revenue Officer of IT By Design, and has been instrumental in the company's growth and long-standing success in the IT industry. She is the driving force behind ITBD's expansion into the MSP space, and her core focus on driving new business helps ITBD provide services into broader markets with more diverse offerings. Kam was the force behind the building of key partnerships within the MSP industry, including ITBD's recent partnership with ConnectWise in providing Helpdesk and NOC services to MSPs. She spearheads IT By Design's Remote Staffing division, expanding the company's expertise to include high level engineering support to MSPs. Kam has a double Master's Degree from both Rutgers University and the New Jersey Institute of Technology, and has been a respected professor at both Rutgers University and Hudson College. An avid philanthropist, she is actively involved in many non-profit organizations and has received numerous awards, including the Humanitarian of the Year Awards. Kam is a Branding Queen, and loves using creative ways to market our products and brand. She often consults other MSPs on Sales and marketing initiatives and has been invited to speak at numerous engagements and MC opportunities throughout the years.

How have you personally helped advance your company's channel business over the past year?
When we first launched our initial MSP product, it was very easy to see that this was going to the be a key turning point for our organization. I was instrumental in focusing our organization on the MSP community, worked to create channel partnerships, and was the driving force behind our recent Connectwise partnership as their official Helpdesk and NOC. I also brought on a dedicated product team to help develop further product offerings into the space. At our recent strategic meetings, it was decided that the MSP community was our new market, part and parcel as a result of all of our tireless work in this community.

What are your goals for your company's channel business over the next year?
The development of our Channel focus, and strengthening our services so they help our peers find effective and valuable solutions for their business. Also, I'm looking forward to opening additional international offices by the end of the year.

What honors, awards or commendations have you won over the past year?
Women of the Channel 2016 MSPMentor 501 2016 CRN MSP 500 Tech Elite 250

Outside of your family, please name a woman you admire and why:
There's so many - how to choose. Margaret Thatcher was the first iron lady, and Angela Merkel is a tough choice as well, but today, I would say Hillary Clinton. She has faced such adversity, reached the pinnacle and tumbled down, and has handled herself with grace and dignity throughout. Politics is not an easy space for females, but she has stayed true to herself even when it may have hurt her. It takes a strong character to do so. I admire a woman who knows who she is, and stands by her principles.

What advice would you give to young women who want to begin careers in technology?
Develop a thick skin because you will need it, and be willing to work harder than everyone else, because you will have to. Technology has been a predominantly male space for so long, that women have to work harder, be stronger, and develop a thick skin so we can take the challenges that are presented to us. It doesn't mean that they aren't attainable, it just means that they aren't handed to you, which is both a blessing and a curse sometimes. Working harder for something you want has its own satisfaction at the end of the day.

If you could be any movie character for one day in real life, who would you be and why?
Charles Xavier from the Xmen - but only for a day. To be inside the minds of people, and to understand what drives them, would help me tremendously in how I deal with and lead people. This would also, however, be a tremendous burden. It's a double edged sword, to feel peoples joy and pain, their highs and lows, and to understand what drives them. It would hopefully build a stronger empathy and understanding in me that I hope would help me be a better human being.

If you could travel to a city you've never been to before, all expenses paid, where would you go and why?
As a history buff, I would say Egypt. There's so much history in that part of the world, and it has one of the first female badasses Cleopatra, that it would be a tremendous experience for me to visit the region, the pyramids and ruins, and understand the magnitude of what was built and envisioned so long ago. It has been my dream to travel there and hopefully the political climate in the region will stabilize and it will be safe to do so again.

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