One of our "Power 100 Vendors"
Biography and Background:
Sylvia Hochmuth, director of Global Partner Marketing for Hewlett Packard Enterprise, has more than 20 years of experience in the IT industry spearheading public relations, digital programs, go-to-market strategy, product marketing, marketing communications, and channel work across the globe.
How have you personally helped advance your company's channel business over the past year?
Sylvia pioneered several groundbreaking HPE partner programs, including the Partner Reference Program, a subscription-based newsletter model, a company-wide editorial board to curate content, and the Partner Ready Social Media Center. She oversees the planning and messaging for HPE's most visible annual partner events and has an outstanding track record of developing programs that build the indirect sales pipeline. The Global Partner Summit, and the launch of an eService Social Media platform with shares and impressions in the high five digit range just to mention a few to mention executed within the last 12 months.
What are your goals for your company's channel business over the next year?
Create impactful communications and increase SoMe footprint that enable our partners to grow their business in alignment with HPE strategy and priorities
What honors, awards or commendations have you won over the past year?
In 2013, Sylvia was named one of the Top 100 Women of the Channel by Channel Reseller News (CRN) America for her outstanding contribution to the HPE channel community.
Outside of your family, please name a woman you admire and why:
Maya Angelou - the top 10 rules for success. Why do I like her: She became a poet and writer after a series of occupations as a young adult. The strength to overcome all of that and become a very successful woman and icon is impressive. Literally this means: never give up, when you have a goal, and you are determined you will succeed.
What advice would you give to young women who want to begin careers in technology?
Have self-confidence, gender doesn't matter, we are all the same. Be vocal, have passion and create a social profile to build a strong reputation as a subject matter expert.
If you could be any movie character for one day in real life, who would you be and why?
Meryl Streep, no matter which role she ever played, she was authentic - and this is what counts most in my opinion. No matter what you do, be authentic and genuine.
If you could travel to a city you've never been to before, all expenses paid, where would you go and why?
Sansibar in Tanzania. Not only because of the magic name like in a fairytale, but the cultural diversity and mixture of immigrants living year since centuries from Europe and Africa all together relying on each other's strength.
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