CRN 2017 Women of the Channel Details

Mimi Evenson

US iMPS Channel Manager - Americas Solutions Organization, HP Inc

Location: Ellicott City, MD


Number of years in current position: 3

Number of years involved with indirect sales: 28

Twitter Handle: @mimievenson

Fun Facts:

Enjoys public speaking
Has worked for a solution provider organization
Has a mentor
Is a mentor
Loves Spotify
Has a personal mantra

Biography and Background:
I started my sales career as a commissioned sales rep at Montgomery Wards selling various electronics that provided an income to fund my college education. Additionally, I was a news writer for a local television station, a career of which I intended to pursue. My break came in TV, in Pennsylvania, far enough away to scare my young self. I stayed local and took a job selling remanufactured toner and computer supplies and after acquisitions, that company is Staples Technology Group. August 1999, I joined HP as a storage rep calling on the channel and end users. I completed various sales roles then moved back to my roots in the supplies organization in 2004. This is where I learned the managed service business. In April 2009 I joined ePlus Technologies as the National MPS Practice Manager where I was responsible for the development of the MPS business. In 2013, I took the role of the US MPS Channel Manger. Started with a small team, have grown to 5 technical consultants, 11 sales and multiple current open positions. This team is responsible for the growth of our core and the execution of the channel A3 strategy which supports our growth goals.

How have you personally helped advance your company's channel business over the past year?
To support our growth strategy, I have been responsible for developing a new channel for HP. This year, we launched the Premier Partner Program which permits access to our new line of closed distribution A3 devices. In order for partners to receive a Premier designation, they must meet certain critical business needs. Today, we have 59 partners across the US that have gone through sales and service training to prepare themselves to sell and service the HP brand of A3 devices. As a key strategy on strengthening the core with our current line of A4 devices and supplies, we have rolled in our MPS programs along with the Premier Partner Designation. All Premier Partners will also have access to our closed distribution A4 devices and access to contractually sold hardware and supplies discounts. This has brought an increased revenue stream to our partners and a relationship with HP they have not experienced in the past. Lastly, other offers like hardware buy-ins have attracted our printing channel to take inventory to ship and deliver in a speedy fashion to enable a better service experience to their end user customers.

What are your goals for your company's channel business over the next year?
1. Strenghten the core: Focus on driving A4, supplies and service driving marketshare gains in all categories sold in a contractual long term engagement. 2. Focus on Growth: In April of 2017, HP will release a portfolio of A3 devices both in the laser and pagewide platforms. 3. Look to the Future: 3D as an expansion of our pagewide technology. All of these key initiatives are surrounded by the multitude of services offered to the channel from HP and the blanket of embedded security features that are critical to our end user customer needs.

What honors, awards or commendations have you won over the past year?
In March 2017, I was recognized as an outstanding women leader in the celebration of International Women's Week. Honored by VP and General Manager, Dave Prezzano, I was acknowledged for accomplishments in the growth of the channel as it relates to our two strategic pillars of strengthening the core and focus on the growth initiatives. For the month of March, my best practices of achieving cultural excellence and striking a balance between work and home life was featured on Dave's internal web site.

Outside of your family, please name a woman you admire and why:
Megyn Kelly. Because I did get a taste of the media business, I personally know how hard it is to persevere in such a competitive environment which is why I relate to her and admire her career so much. From her early beginnings of law school, Megyn strived for personal excellence, which made her a bullish corporate defense attorney. It's that work ethic that not only has taught us, but shown us all on TV how it's done. Get an education, establish yourself, work hard, stay true to ethics, follow your heart and surround yourself with the right people.

What advice would you give to young women who want to begin careers in technology?
In my role, I do quite a bit of hiring. Here are my suggestions to young women in pursuit of a technology career: 1. Provide a clear resume with easy to find contact information including a professional email address. 2. Be on time. 3. Come prepared with questions. 4. Do some research. 5. Inquire about next steps. 6. Ask for the job. I interview so many young people that are not prepared, late or don't ask any questions. That's a sign they are not interested. If that's the case, don't waste the time to interview.

If you could be any movie character for one day in real life, who would you be and why?
The award winning performance by Sandra Bullock telling the story of Leigh Anne Tuohy in "The Blind Side" is a character/person that I'd be honored to be for just one day. The unselfish Leigh Anne took in a schoolmate of her daughters, Michael Oher, who was only supposed to stay the night. The caring for others and the ability to see greatness was Leigh Anne's true gift. As a result, Michael Oher is a proud member of the NFL. It's that expression of unselfish love for others that attracts me most to this character.

If you could travel to a city you've never been to before, all expenses paid, where would you go and why?
Paris, France What I can only imagine as a magnificent European city. Paris provides a perfect offering of history, culture, food and drink within 41 square miles. Home to the most visited art museum, The Louvre, Paris defines the art community. The vast monuments, including the famous, The Eiffel Tower have such history of city definition. The cafes with their pastries and coffee satisfy the morning need for nourishment. The evening takes us to French bread, cheeses, fine meats and wine. A glorious city of Light that is a dreamers dream is why Paris, France is the city I choose.

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