One of our "Power 100 Vendors"
Biography and Background:
Neeracha Taychakhoonavudh is senior vice president of Partner & Industry Innovation at Salesforce. She oversees global partner programs, operations, infrastructure and partner enablement. In addition, she leads the Industry Acceleration team, creating sales assets & programs to enable internal and partner sales teams around Salesforce's Industry go-to-market strategy. A strategic focus for her is connecting the partner and industry enablement plans to ensure alignment and scale from these strategic growth levers for Salesforce. With ongoing collaboration and alignment as a priority, a key focus is doubling down with a modern partner community engaging thousands of consulting and ISV partners - and providing a platform for a truly connected ecosystem. Neeracha is also Executive Advisor for the Salesforce Women's Network, focused on establishing Salesforce as the leader in attracting, developing and retaining talented women. Earlier in her Salesforce career, she was part of the Customers for Life executive team with responsibilities including designing strategy & programs for increasing customer satisfaction, reducing attrition, and managing the services product management, training, certification and curriculum development teams. Born in Bangkok, Thailand, she spends time in Asia every year. She has lived on three continents, but currently resides in Menlo Park, CA with her family.
How have you personally helped advance your company's channel business over the past year?
The Salesforce Partner Program remains the industry's largest and longest-running "born in the cloud" program, empowering consulting partners, ISVs, VARs, agencies, and startups who are core to the Salesforce Platform. Over the past year, I have been at the forefront of several notable strategic changes to the program including: Streamlining the Consulting Partner Program with full transparency by rolling out a partner tiering system with a real-time dashboard. Doubling down on Learning and Enablement with an expanded Salesforce Certification program debuting a full architect journey as well as in person Partner Bootcamps delivered globally. Defined specializations around product and industry so partners are able to distinguish and get rewarded for their particular skills. Speaking the language of the customer through aligned Industry go-to-market and sales plays with partners. Launching and curating a heavily utilized Partner Community with 54k+ partner users.
What are your goals for your company's channel business over the next year?
56% of Salesforce deals today involve partners. As the channel continues to transition towards app innovation, and demand for Salesforce-related skills continues to grow, I plan to lead the Salesforce Partner Program towards a much more customer-centric view, encompassing all aspects of the business - sales, marketing and consulting. This year, my vision is to build upon the recent enhancements that we made to the program to empower partners and deepen their expertise across industry verticals and products. I believe this will result in a more resourceful environment and thriving partner ecosystem to fulfill our goal of long-term customer success.
What honors, awards or commendations have you won over the past year?
Over the past year, I have won several awards including: CRN Channel Chiefs 2017 - Recognized for my expertise and vision in the channel community. Women of the Channel Advisory Board for 2016 - Selected for my thought leadership and influence in the channel community, CRN's Power 100 Awards 2016 - Recognized for my expertise and vision in the channel community. CRN Women of the Channel 2016 - Recognized for this award last year. San Francisco Business Times' Most Influential Women in Business 2016 - Recognized for my success and influence among business leaders in the Bay Area.
Outside of your family, please name a woman you admire and why:
I still feel that Hillary Clinton remains one of the most influential women in the world, with a resume that is both deep and broad. Although she did not win the election, her stamina and determination throughout--in addition to uniting women across the nation--makes her a leader that I admire. Additionally, I believe the platform she created for global women's issues when she served as Secretary of State continues to demonstrate its impact on the world.
What advice would you give to young women who want to begin careers in technology?
For young women looking to pursue a career in technology, I advise them to always remain confident and to never sell themselves short. Self-empowerment goes a long way in the professional world, and I feel strongly that women need to focus on what they are capable of doing. With a strong sense of self-worth and knowledge of what they can achieve, I believe any woman can succeed in this industry.
If you could be any movie character for one day in real life, who would you be and why?
I've always wanted superpowers, so I'm going to have to go with Wonder Woman. Beyond having an invisible plane, she is also amazingly courageous and strong, and doesn't set any limits for herself. As a child, I was fascinated by the idea of spinning around to get in costume, which I was unable to accomplish despite countless attempts!
If you could travel to a city you've never been to before, all expenses paid, where would you go and why?
I would go to Marrakesh - the mystery, romance, architecture and desert climate, as well as the welcoming Arabic culture would make for a perfect trip. Plus I like shopping in souks!
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