CRN 2017 Women of the Channel Details

Anissa Alonzo

Professional Services - Director, Video & Multimedia Solutions, Strategic Products & Sevices

Location: Deerfield Beach, FL


Number of years in current position: 1

Number of years involved with indirect sales: 1

Twitter Handle: @AnissaAlonzo

Fun Facts:

Enjoys public speaking
Has worked for a solution provider organization
Has a mentor
Loves Spotify
Has a personal mantra
Can ride a motorcycle
Had a lemonade stand

Biography and Background:
I started at SPS in 2005 as a Project Manager, was promoted to Program Manager, then Principal Consultant, Director, Project Management and here I am now as the Professional Services Director, AV/Multimedia. I am a wife to my amazing husband Jim for 17 years and we have 2 children, Alexander 6 and Emerson 4. We reside in Deerfield Beach, FL and spend most of our free time boating.

How have you personally helped advance your company's channel business over the past year?
2016 was a year of learning and growth as I embarked on this new journey in the Multimedia Line of Business. My first priority was to get to know the team and understand what they liked/didn't like. Once I had that data I was able to formulate plan and go to work. The plan included boosting morale, reorganizing resources, promotions, hiring, SPS apparel for all field resources, branding for our vehicle fleet, Peer Reviews, Internal newsletter, strong focus on celebrating successes and recognizing achievements.

What are your goals for your company's channel business over the next year?
My goal for 2017 is to elevate the quality of work produced by the Professional Services team which will allow us to differentiate ourselves in the marketplace and boost sales.

Outside of your family, please name a woman you admire and why:
Maria Montessori for her innovation in education. Utilizing scientific observation and experience gained from her earlier work with young children, Maria designed learning materials and a classroom environment that fostered the children's natural desire to learn. In the years following, and for the rest of her life, Maria dedicated herself to advancing her child-centered approach to education. She lectured widely, wrote articles and books, and developed a program to prepare teachers in the Montessori Method. Through her efforts and the work of her followers, Montessori education was adopted worldwide.

What advice would you give to young women who want to begin careers in technology?
Everything in life is a learning experience. Keep on learning. And of course the obvious, we are all people, everyone puts their socks on one at a time, don't be intimidated by the men who currently dominate the field. Strive for excellence and change that demographic.

If you could be any movie character for one day in real life, who would you be and why?
I would be Princess Poppy from the Troll movie. She is a kind, strong and resourceful leader who never gives up all while maintaining a positive attitude.

If you could travel to a city you've never been to before, all expenses paid, where would you go and why?
I would pack of my family and head to Bora Bora for some uninterrupted, good old fashion family fun in paradise.

Unedited Content Provided By Participants