CRN 2017 Women of the Channel Details

One of our "Power 100 Vendors"

Meaghan Sullivan

Vice President, Global Channels and SME, SAP

Location: Los Altos, CA


Number of years in current position: 5

Number of years involved with indirect sales: 12

Twitter Handle: @meaghansv

Fun Facts:

Is fluent in another language
Enjoys public speaking
Is a mentor
Loves Spotify
Has a personal mantra
Had a lemonade stand

Biography and Background:
Meaghan Sullivan is the VP of Global Channel Marketing. She is tasked with accelerating global indirect revenue through channel marketing as well as the SME route to market overall for SAP. Sullivan focuses on Demand Generation activities to SAP partners with innovative programs & resources that enable them to more efficiently market their SAP offerings. Prior to SAP, Sullivan was VP of channel strategy at HP. Before joining HP in April 2008, she held various business and market development positions at Motorola, Pillar Data Systems and BakBone Software. Sullivan also served in Strategic Alliances at Veritas and worked in Product Marketing as strategic accounts at Quantum Corporation. Sullivan studied international business, economics and Japanese at Konan University in Japan and University of Puget Sound in the U.S. She is a member of Advancing Women Executives, The Professional Business Women of California (PBWC), SAP Business Women's Network (BWN), leader and mentor of several Lean-In Circles in Silicon Valley and involved in Hope4Kids International. Meaghan has been ranked Top 100 Women in the Channel by CRN 8 years from 2009 -2016, the Power 100 2 years in a row 2014-2015 & awarded #2 most influential sales leader in the channel by CRN.

How have you personally helped advance your company's channel business over the past year?
SAP's channel business has never been stronger. We are on an aggressive trajectory to capture new business in the Small & Mid-Sized Business (SME) segment while continuing to upsell and cross sell to our existing partner base with our extraordinary depth of a product line. The channel marketing team has brought several new successful programs and incentives to our channel which have allowed us to grow and expand at impressive rate. >90% of our SME business is now being served through the channel and we are highly focused on continued partner recruitment with the focus of brining Net New Names to SAP.

What are your goals for your company's channel business over the next year?
This year, my team and I are highly focused on continuing to accelerate the volume channels for SAP in the Small and Mid Size Business space. There is a massive opportunity in this space for SAP and our channel partners both for on-premise and cloud. SAP will lead with a "Cloud First" mentality as we continue to innovate and bring the best and most profitable programs to the market for our partners.

What honors, awards or commendations have you won over the past year?
This year I am honored to be part of the Advancing Women Executives (AWE) program and I am thrilled to network, grow and learn from some of the most amazing women in industry. I have also been asked to continue leading the SAP Diversity and Inclusion Program for the Women in Marketing and am impressed every day by the level of talent, professionalism and dedication of the women here at SAP.

Outside of your family, please name a woman you admire and why:
In January I had the amazing opportunity to go to the World Economic Forum in Davos where I was able to meet Christine Lagarde, the Managing Director of the IMF as well as the previous Finance Minister of France. Not only is she one of the most intelligent and impressive people I have ever met but her passion for advancing women's rights and equality is infectious. She is the first women to head up the IMF, the first female finance mister of a G8 economy and as an added bonus she's incredibly charming, beautiful, upstanding and elegant.

What advice would you give to young women who want to begin careers in technology?
The best advice I can give young women beginning careers in technology is to "be bold!" Don't be afraid to explore different organizations and opportunities both inside the company and within networks in the industry. Have a seat at the table, be bold in your statements, contribute high-quality work, and seek out the company and environment that allows you to thrive and do your personal best!

If you could be any movie character for one day in real life, who would you be and why?
Sandra Bullock's character "Gracie Hart" in "Miss Congeniality." I'm a huge fan of Sandra Bullock. She is known to be down to earth, smart, very kind and a woman who knows what she wants in life. Gracie Hart in the movie is hilarious. She is strong-willed woman in the film who is fantastic at her job, has a passion and a will to do the right thing, is compassionate for everyone around her and having a Glam Squad for a day while still being able to pack a gun and go after the bad guys would be pretty darn fun!

If you could travel to a city you've never been to before, all expenses paid, where would you go and why?
This is the toughest question yet because my bucket list is so long! But if I had to get on a plane today I would choose Dubai. I would take advantage of the experience and travel from SFO to Dubai in the Emirates First Class "Apartment," go shopping at the high-end boutiques, eat the best food throughout the city, tour all the sights and ride a camel in the desert. And if money is truly no object, I would follow the advice of this CNN article to have the most outrageous experience imaginable!

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