The Four C's

Intel Vice President Laura Crone is a veteran sales executive and general manager with more than 31 years of IT experience under her belt. While she's not leading, Crone is also busy working as a wife, mother, daughter, and mentor and says the secret is to focus on the most important role in the moment.

Many women in the IT industry are attempting similar balancing acts, along with trying to grapple with the IT industry changing at an unprecedented​ pace. To help manage change while wearing many hats, Crone shared her four C's – create, commit, conquer, and cultivate – at The Channel Company's Women of the Channel Leadership Summit last week in New York City.

The four C's are four verbs that can help women of any level embrace the unthinkable and navigate their evolving careers today. Here's what Crone had to say.